Bucs Need Orlando Fans
Saturday, May 7th, 2011Joe puts on his businessman jersey every week and scours the local and national business publications. Hey, Joe needs to know what’s going on out there.
Joe sees economic data improving, but also sees the Tampa Bay area lagging behind. However, Orlando appears to be kicking Tampa Bay’s ass when it comes to growth, so reported Robert Trigeaux, the St. Pete Times business columnist.
… Orlando is cultivating businesses faster and smarter than Florida’s other metro areas. Consider this recent Reuters story:
“Orlando is leading Florida out of recession and expanding so briskly the city best known for theme parks is poised to push aside Miami as the state’s fastest growing metropolis for at least a generation.”
Orlando alone generated 23,000 jobs in the year ending in February of the 50,000 jobs created in Florida.
That story and others cite a ranking of the nation’s major metro areas based on “economic strength.” The 2010 rankings were produced by William Fruth of the Policom Corp. research firm in Palm City. His numbers show Orlando ranked No. 1 in Florida and 27th among 366 metro areas nationwide.
By contrast, Tampa Bay ranked behind not only Orlando, but also Miami-Fort Lauderdale and Jacksonville in this state.
That all stinks, but what stinks even more for the Bucs is awareness of the team falling off the map in Orlando.
The Orlando Sentinel eliminated much of its Bucs coverage over the past two years. The newspaper and its website no longer have a Bucs beat writer despite being a mere 90 minutes from Tampa. Good luck even finding a Bucs link on the Sports page of their site. And their columnists all but ignored the Bucs last year. Orlando’s heinous local sports radio is disinterested in the Bucs, as well.
It’s surely comes from a combination of the Bucs pulling out of Disney for training camp in 2009, newspaper budget slashing, and the lingering stain of the 3-13 season.
Throw in Bucs home games getting blacked out in Orlando, and the Bucs are barely registering a blip on the radar in a growing market where they should be selling loads of tickets and growing lifelong customers.
Joe has no idea how Team Glazer might be addressing this issue, but Joe thinks it’s imperative. Joe would be pleased to meet with Team Glazer to offer real-world solutions to the Orlando market.