Bucs Blackout Decision Could Be CostlyJuly 17th, 2012
It seemed as though Bucs fans in unison cheered last week when Team Glazer decided to take advantage of the NFL’s new blackout policy to lift blackouts of local televised home games if a team sells enough tickets to fill 85 percent of non-luxury seats.
The Bucs were the lone team in the NFL to utilize this new rule. Stephen Holder of the Tampa Bay Times writes that this decision will cost Team Glazer a pretty penny.
There are financial implications here that haven’t been taken into consideration by fans. Because the Bucs agreed to this, they have to share 50 percent of revenue from tickets beyond the 85 percent mark with the visiting team. That caveat was added to influence teams not to set too low of a threshold because it would be financially punitive.
For teams that are generally close to sellouts most weeks, it might be more cost-effective to simply “buy up” remaining tickets at the reduced cost of 34 cents on the dollar, declare a sellout and get the game on local TV.
That’s something we’re still likely to see elsewhere in the league. But for the Bucs, who in 13 of their past 15 home games have been well short of sellouts, that option had become rather expensive.
Joe has written again and again that the reason the Bucs haven’t been drawing fans is a combination of the rotten Florida economy, and that watching games at home on TV is often more pleasurable and certainly more economical.
So this is a very interesting move in Joe’s eyes by Team Glazer. Just like JoeSixPack is taking it for the state’s depression, so too, it appears, is Team Glazer, all in the name of helping fans watch the Bucs.